Go Greek Yogurt is set to open a new location at BLVD Las Vegas on the Strip in early 2027, marking the brand’s return to Southern Nevada after its previous outpost at The Venetian closed.
Go Greek Yogurt, the California-based frozen yogurt and café brand, is preparing to re-enter the Las Vegas market with a new storefront planned for BLVD Las Vegas at 3747 S Las Vegas Blvd. The opening is expected in the first quarter of 2027, according to recent announcements from the company and local food news sources.
The return marks a new chapter for Go Greek Yogurt in Southern Nevada, following the closure of its previous location inside The Venetian Resort in 2018. The upcoming shop will join a lineup of new eateries debuting at BLVD Las Vegas, a development on the Strip that continues to attract both national and international dining concepts.
What to Expect at the New Location
Go Greek Yogurt is known for its authentic Greek yogurt offerings, including frozen yogurt and classic, handcrafted Greek yogurt with a variety of modern toppings. The brand emphasizes nutritious, probiotic-rich options inspired by Mediterranean cuisine, aiming to provide a healthier alternative to traditional meals.
The new Las Vegas location is expected to feature the same menu found at its Southern California stores, which include Beverly Hills, Santa Monica, Studio City, and Brentwood. Internationally, Go Greek Yogurt operates more than 20 franchise locations across the Middle East.
Brand Background and Expansion Plans
Founded in 2012 in Beverly Hills by David Subotic, Tanja Subotic, and Jonathan Williams Margaritakis, Go Greek Yogurt began as a single yogurt bar focused on bringing imported Mediterranean yogurt and simple toppings to the U.S. market. The company has since expanded into an international franchise, with a growing presence both domestically and abroad.
While the exact opening date for the BLVD Las Vegas shop has not been confirmed, the company has indicated that more details will be shared as the project moves closer to completion. It remains unclear whether a franchisee has been selected for the Las Vegas location, and representatives for Go Greek Yogurt did not respond to requests for comment by publication time.
Las Vegas Dining Landscape
The addition of Go Greek Yogurt to BLVD Las Vegas reflects ongoing demand for diverse dining options along the Strip. As new restaurants and cafés continue to open, both visitors and locals can expect more variety in fast-casual and specialty food offerings in the coming years.
Go Greek Yogurt’s return is likely to appeal to fans of Mediterranean cuisine and those seeking healthier snack and meal alternatives while visiting the Strip. The opening will be closely watched by local food enthusiasts and industry observers as the Las Vegas dining scene continues to evolve.
